What is a Product Review?
According to Wikipedia, a customer review is a review of a product or service made by a customer who has purchased and used, or had experience with, the product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites, where they may:
- Purchase products
- Order products
- Buy products
- Shop around for best prices on products.
by using shopping websites such as amazon (As an Amazon Associate I earn from qualifying purchases), ebay, etc. There are also dedicated review sites, some of which use customer reviews as well as or instead of professional reviews. The reviews may themselves be graded for usefulness or accuracy by other users.
The reliability of customer reviews has been questioned. Abuses akin to ballot stuffing of favorable reviews by the seller, or negative reviews by competitors, need to be policed by the review host site. Since few sites restrict users to reviewing only items purchased from that site, it is difficult to prove a customer has actually used the product they are reviewing. Many service industry businesses have expressed the wish that customers let the business know in the moment if some aspect is unsatisfactory, so they can have the opportunity to fix it on the spot or provide compensation, rather than customers leaving unnecessarily disappointed and writing negative reviews.
How to Write a Product Review
Small Biz Trends suggest, in order to write a complete product review, you must create the following list or at least provide answers the list requires.
- Be Willing to Commit the Time. …
- Decide on the Product. …
- Get to Know Your Readers. …
- Be Unbiased and Objective. …
- Know the Product Inside and Out. …
- Don’t Rely on PR and Marketing Material. …
- List the Pros and Cons. …
- Include Technical Information.
- Provide Practical Examples
- Monetize Your Reviews
Product reviews are not the easiest type of posts to compose. But unbiased, honest, in-depth reviews that place the interests of the readers ahead of your own and that clearly disclose any affiliate or advertising relationships can help you build a reputation as an amazon (As an Amazon Associate I earn from qualifying purchases), ebay, etc., industry influence and mentally tough leader. Who knows, you might even make some money along the way.
- Christian Books
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